'The Package Design Book 6'

Recognised as a global benchmark for quality in packaging, the Pentawards are a prestigious competition for packaging design that were founded in 2007. Now over 500 works from more than 45 countries are presented in this sixth edition of 'The Package Design Book', a 512-page publication that collates all of the 2019 and 2020 winners. Celebrating designs submitted across six categories — Beverages, Food, Body, Luxury, Other Markets and Packaging Concepts — the book examines the power of packaging as a powerful marketing tool as well and its potential to increase the value of an entire brand.